
Pfizer & Co., Inc.
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Founded Date July 18, 2002
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Company Description
New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill
The makers of Viagra are set to introduce a new ‘discrete’ form of the drug that will change the iconic – and instantly recognisable – little blue tablet.
The distinct diamond-shaped tablets could quickly be replaced by a pink, rectangle-shaped ‘wafer’ that liquifies on the tongue, indicating it does not need to be taken with water.
About half of men over 40 suffer erectile dysfunction in the UK and last year there was a record 4.57 million prescriptions for Viagra on the NHS.
The drug first concerned the market in the 1990s after being created by the American pharmaceutical business Pfizer.
It was first established in the 1980s as a heart problem medication, but trial individuals discovered it had an unusual negative effects – frequent erections.
Now, Pfizer spin-off Viatris, which owns the Viagra name and brand name, has gotten a hallmark in the UK for the new type of the drug, Viagra ODF.
Viatris has actually currently released the Viagra ODF in Canada and marketed it as being ‘thin and discreet’ which might be more suitable for lots of consumers.
The distinct tablets – which can trigger shame for some clients – has actually been reinvented and a brand-new dissolvable type might be available to Brits in the next five years. Stock image
‘Tablets are not always bearable to clients and also in some cases the size of tablets may put clients off having them,’ Thorrun Govind, pharmacist and health expert, informed The .
She included: ‘Some guys may still be finding the concept of having Viagr embarrassing, however I would hope that guys’s health and discussions about sexual health have actually moved on because Viagra was first created.’
Ms Govind thinks this brand-new style is a ‘favorable advance’.
The brand-new dissolvable medication is believed to most likely concerned the UK imminently.
Rebecca Anderson-Smith, partner and chartered trade mark attorney at Mewburn Ellis, informed the paper that the trademark application is a ‘good indication’ it will be readily available within the next 5 years.
She discussed trade mark registrations can be cancelled if they are not used for a continuous duration of five years or more after registration. As an outcome, it seems Viatris means to introduce the item within the next few years.
However, granting a hallmark would not ensure the ODF could be sold and it would have to be authorized by the Medicines & Healthcare products Regulatory Agency initially.
It’s expected to cost the like the tablet version and to be readily available in the exact same doses.
A total of 4.57 million prescriptions for sildenafil, more frequently known by the brand name Viagra, and other types of impotency drugs sold under the trademark name Cialis and Levitra, were dished out by the health service in 2023
This follows dodgy Viagra was found to be Britain’s greatest counterfeit drug after more than ₤ 6.2 million of fake blue tablet were seized by UK regulators in 2023.
More materials of the erectile dysfunction drug were discovered than knock-off versions of pain relievers like morphine.
Health authorities said online retailers flouting policies lagged the fake products with most being imported from countries like India without an appropriate licence.
Data, from UK regulator The Medicines and Healthcare items Regulatory Agency (MHRA), reveal 2.6 million doses of sildenafil, the generic name for the medication best referred to as Viagra, were taken last year.
Another half-million doses of tadalafil, another erectile dysfunction drug offered under the brand Cialis worth ₤ 1.2 million were also taken.
While all medications bring possible negative effects drugs from unreliable sources may either not work or carry extra components or pollutants like heavy metals or other drugs that might be hazardous.